Description
Working for Habitat for Humanity Waterloo Region I supported the Community Outreach team as a Marketing and Communications Assistant. In this position, I developed creative marketing collateral to promote the company through visual design, print material, social media content, web design, photography, and video editing.
Industry: Nonprofit
Deliverables: Digital and Print Material, Photography, Video Editing
Role: Marketing and Communications Assistant
ReStore Storefront Signage
Every Donation Builds a Home Campaign
My goal when developing the first annual Every Donation Builds a Home campaign was to increase donations through the promotional content of a brochure, a website landing page, and social media posts. I accomplished this by comparing household items to monetary donation values for users to visualize the impact of their contribution. By doing so, I successfully highlighted how even small donations could make a significant difference.
Meaning of Home Campaign
The Meaning of Home campaign is a national writing contest for children in Grades 4-6. Working with brand assets for the campaign and developing new assets, I designed compelling material for Habitat Waterloo Region's social media and website targeted to parents and teachers.
Photography
